Robins approach is to listen to the client and the challenges they are facing and then collaborate with the client to determine the key takeaway from his presentation. He has long understood that you cannot motivate anyone to do anything they do not want to do and what he has always sought to do is to make the changes that people instinctively fear, very approachable and achievable. As he puts it “I blow away the fog that spoils the view, so the signposts and the road ahead becomes less intimidating, and help remind people of new possibilities.
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